The last post was a little long and analytical. Having reread the great post on McGarrSolicitors.ie I thought Iâ€™d reframe my Data Protection take on this in terms that might be more familiar.
Personal Data is being processed via your website without an appropriate Privacy Statement and without any communication of the purposes for that processing. Furthermore, the failure to have such a privacy statement on your site which references the use of Google Analytics is a breach of Section 8 of the terms and conditions that apply to Google Analytics. Failure to obtain consent for the use of the cookies written by Google for the purposes of Google Analytics is a breach of SI336.
You are breaking the law; you risk exposing your company to investigation and prosecution, with financial penalties and brand damage ensuing. Processing personal data without it being obtained fairly for a lawful purpose, and writing 3rd party cookies without consent is illegal and breaches a fundamental Human Right in the European Union.
What do you think?
I may be over egging it a little. I need a cup of tea now and a good sit down.